SEPTEMBER 2020 HEARTBEAT
HOW DO YOU DO 2020?
Our work for clients engaged in the livestock production industry means we at HMG have communicated about coronavirus many times. In pigs, specifically. Until the human pandemic began and our world changed drastically in March, our understanding of how a virus could disrupt our lives was naive at best. A swine herd was another matter! Now, as we enter our sixth month of a new normal, we have found a groove and continue to tell our customers’ stories. For example…
The team at Agronomic Solutions had a website, however, it was not responsive so it was not easily viewed on devices from cell phones to PC monitors. The function was a little clunky which happens with age, too. The team at HMG was happy to help them create a new site which meets their needs and better reflects their ability to meet customers’ requirements for site specific agronomic services. Visit their new site and see what they do. And take a look at what we did in building the site for them, too.
We all agree it’s hard to talk about ourselves. When asked to help our customer, Landus Cooperative, talk about their recent successes and change in function, we were happy to help! In the fall edition of their Grow magazine, you can see what Ann wrote about their grain and agronomy teams ability to do what’s right for their member-owners and the coop. The article begins on page 9.
When you build a better
mousetrap hog feeder, waterer, and other stainless steel products, you need to toot your own horn. For the team at SD Industries, that meant a new plan involving a website refresh, eblasts, and a social media campaign. They build great looking, durable products. Now, with our help, their messaging is great looking, too! And next, we are helping them develop new tradeshow displays. Yes, we are confident tradeshows will resume!
SWINE HEALTH INFORMATION CENTER
The Swine Health Information Center (SHIC) has launched a new podcast! The first episode is live and a calendar of future shows is being developed now. The team at HMG developed new skills for this including audio file editing as well as submitting podcasts to distributors like Apple and Google podcasts, Spotify, Pandora, iHeart Media, Amazon, and others. Ask us how we can help you launch your own podcast to tell your story with this audio format.
As for HMG, we want to thank our clients for their continued trust in us to help communicate in this evolving reality. We are happy to be busy, growing skills, helping new and long-time clients, as well as use all the technology available to remain in touch. Barb has returned to the office while Ann, Katie, and Jen are working from home. No matter where we are, our commitment to being your communications partner remains strong!
HMG WILL BE CLOSED MONDAY!
In observiation of Labor Day, HMG will be closed Monday, September 7, 2020.